"Problem Research: Where to Go for Physical Stores" Industrial Location Factors PPT Courseware

"Problem Research: Where to Go for Physical Stores" Industrial Location Factors PPT Courseware

Part One: Research Guide

1. Combined with the data, analyze the main location factors for the formation and development of Zhongguancun Electronic City. (comprehensive thinking)

2. Combined with the data, analyze the reasons for the decline of Zhongguancun Electronic City and the basic ideas for transformation. (View of harmony between man and earth)

Lectures by famous teachers

1. Main location factors for the formation and development of Zhongguancun Electronic City

2. Reasons for the decline of Zhongguancun Electronics City

(1) The rise of convenient e-commerce has broadened the sales channels for electronic products.

(2) E-commerce prices are relatively low due to low additional costs.

(3) E-commerce quotations are transparent and services are constantly improving.

(4) Vicious competition and bad market behavior among merchants in Electronic City.

3. Transformation measures for Zhongguancun Electronic City

(1) Rely on local scientific and technological advantages to develop innovative enterprises.

(2) Make use of national policies to actively develop into high-end, sophisticated and cutting-edge industries.

(3) Strengthen market management and severely crack down on illegal activities.

(1) Zhongguancun is dominated by the IT industry, and its dominant location factor is _________.

(2) The conditions that are not conducive to the development of the IT industry in the area where Zhongguancun is located are ____________________.

(3) Briefly describe the location conditions for the rise of Zhongguancun.

(4) There is still a big gap between Zhongguancun and "Silicon Valley". What aspects should we work on in the future?

Analysis: Question (1), Zhongguancun is dominated by the IT industry and is a high-tech industrial development zone. The leading location factor of high-tech industries is technology. Question (2): Zhongguancun is located in the Beijing-Tianjin-Tangshan Industrial Base, with serious environmental pollution, which is not conducive to the development of the electronics industry. Question (3): According to the information in the picture, it can be seen that Zhongguancun is near a concentration of universities, convenient transportation, and other policy advantages. Question (4): The lag in scientific research capabilities and the excessive expansion of commercial functions have caused the improvement of the electronics industry to face the problem of slow industrial upgrading. Therefore, Zhongguancun's future development focus is to strengthen its scientific research and achievement transformation capabilities, realize a real industrial structure dominated by the IT industry, and realize the development of China's "Silicon Valley" through the optimization of talents and enterprises.

Answer: (1) Technology

(2) Environmental pollution is serious

(3) Concentration of colleges and universities; convenient transportation; large number of talents; obvious policy advantages, etc.

(4) Strengthen the establishment of scientific research institutions and promote the construction of professional scientific research teams; adjust the internal industrial structure, focusing on strengthening the development of high-tech products; control the expansion of auxiliary industries such as electronic stores, real estate, and catering; attract more innovative companies to enter, etc. .

Where to go for physical stores PPT, part 2: In-person inspection

Read the location map of Zhongguancun, my country’s first high-tech park, and complete questions 1 to 2.

1. The main reason why world-famous companies have settled here is ()

① Cheap labor and land prices ② Preferential policy conditions ③ Beautiful environment and good air quality ④ Talent advantages and efficient information

A.①② B.①④

C.③④ D.②④

2. The information technology industry in Europe, the United States, and Japan accounts for the vast majority of the world's share, and their superior conditions for developing the information technology industry are mainly reflected in ()

① Beautiful environment ② High-tech power and talent advantages ③ Low labor wage level ④ The development of high-speed transportation is better than that of developing countries

A.①② B.②③

C.②④ D.①④

T Enterprise, which is deeply loved by consumers, is a company that mainly sells nuts, dried fruits and other products online. Currently, physical stores are springing up all over the country. Their high-quality services combined with interesting shopping experiences attract consumers of all ages. Complete questions 3~4 accordingly.

3. Wuhu has a long history of roasting nuts. Wuhu was once famous at home and abroad as the "City of Melon Seeds". The main reason why Company T transported nuts from the place of origin to Wuhu for processing is ()

A. Compared with roasted nuts, nuts are easier to store and transport for a long time.

B. Wuhu has a long history, rich experience and obvious agglomeration effect

C. After frying in Wuhu, the sales are closer to the consumer market, saving shipping costs.

D. The advancement of modern transportation technology and the rapid improvement of transportation convenience

4. The business model of T company that combines online stores and offline physical stores can reflect ()

A. Due to the flexible sales of online stores, it is not conducive to sales in offline physical stores.

B. It is not conducive to after-sales service and affects the attractiveness of the brand.

C. Increased scope of influence, covering a wide range of ages, increasing influence

D. Offline physical stores have limited service scope and are not conducive to market expansion.

Virtual enterprise is a new type of enterprise alliance that can dynamically integrate some resources of scattered peripheral entities. The figure below shows the organization chart of the virtual enterprise. Read the picture and complete questions 5~6.

5. Compared with physical enterprises, virtual enterprises pay more attention to ()

A. Production collaboration contact

B.International business contacts

C. Technology and information connection

D.Transportation and regional connections

6. The fundamental purpose of building a virtual enterprise is ()

A. Reduce costs and share resources

B. Respond to changes in the market environment

C. Strengthen the effect of industrial agglomeration

D. Reduce product transportation costs

Fast payment is a brand-new payment concept, which is convenient and fast. It is the development trend of future consumption and its characteristics are reflected in "fast". The figure below illustrates the quick payment process. Read the picture and complete questions 7~9.

7. The rapid development of the fast payment platform benefits from ()

A. Rapid advances in information technology

B. Comprehensive development of the logistics industry

C. The consumption method is more convenient

D. Expansion of product sales scope

8. Fast payment has doubled the income of some departments, including ()

①Government departments ②Financial sector ③Telecom companies ④Physical stores

A.①② B.②③ C.③④ D.①④

9. "Internet + commerce" has caused changes in the factors that affect the location of commercial outlets, mainly as ()

① The impact of transportation on the location of commercial outlets has weakened. ② The impact of the market on the location of commercial outlets has increased. ③ The impact of policies on the location of commercial outlets remains unchanged. ④ The impact of land prices on the location of commercial outlets has weakened.

A.①② B.②③ C.③④ D.①④

Keywords: PPT courseware for high school geography compulsory course 2 from the People's Education Press is free to download, where to go for physical stores PPT download, industrial location factors PPT download, .PPT format;

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