"How to Push a Product?" Buying and Selling PPT courseware

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"How to Push a Product?" Buying and Selling PPT courseware

Part One: Think about it!

What is important for pushing a product?

If you had your own product to sell, how would you push it?

Warm-up

What does "push a product" mean?

It means "to try to sell it".

What do we do advertisements?

We use them to push products or ideas.

That’s a good way to push them.

There are some very famous advertisements that

help the sell the product very well.

How to Push a Product? PPT, Part 2: Learning Tips

If you “push” a product, what are you doing?

Well, if it’s a push-pin, you may be really pushing it. But if you’re “pushing” a product, you are trying to sell it.

Can you guess who he is?

He is the inventor who invented the thumbtack.

He was the inventor who invented the push-pin.

Who’s Edwin Moore?

How to Push a Product?PPT, the third part: Language points

1. Remember, you need to make your product stand out. Remember, you need to make your product stand out. stand out means "to attract attention; to be conspicuous". For example: They were all pretty, but she stood out among them. They were all pretty, but she stood out among them.

Red flags stand out brightly, set against the blue sky. The red flags stand out brightly, set against the blue sky.

stand out can also mean "to stick out: to stand out". For example:

The pot has two handles standing out.

This pot has two protruding handles.

2. Find ways to catch their eye.

Find ways to attract everyone's attention.

catch one’s eye means “to attract attention; to attract someone’s attention; to attract the attention of…”. The synonyms are: draw one’s attention (to)… For example:

Can you catch that girl’s eye?

Can you get that girl's attention?

That postcard, a present from my grandfather, caught everyone’s eye.

That postcard, a gift from my grandfather, caught everyone's attention.

3. People coming to trade shows already have an interest in similar products.

People coming to the trade show are already interested in similar products.

have an interest in means "to be interested in...".

For example:

We all have an interest in playing chess.

We are all interested in playing chess.

The child has no interest in drawing.

The child has no interest in drawing.

How to Push a Product? PPT, Part 4: Let’s Do It!

1. Read the lesson and write true (T) or false (F)

1. Making your product is just half the battle. ( )

2. There are only three ways to push a product. ( )

3. Customers learn the advantages of a product by using it. ( )

4. Only excellent advertising can help you succeed. ( )

2. Write down the topic sentences of paragraph 3, 4 and 5.

Paragraph 3 Create an ad.

Paragraph 4 Go to trade shows and present your product.

Paragraph 5 Push your product using samples and good deals.

How to Push a Product?PPT, Part 5: Exercise

Rewrite the sentences using “Simon says that...”

1. Will Danny improve his invention?

Simon says that Danny will improve his invention.

2. Will your product succeed?

Simon says that your product will succeed.

3. Does he work hard in school?

Simon says that he works hard in school.

4. Is the girl going to buy Brian’s cookies?

Simon says that the girl is going to buy Brian’s cookies.

5. Does Jenny have any ideas?

Simon says that Jenny has some ideas.

How to Push a Product?PPT, Part 6: Homework

A product is something that you sell. In small group, think of a new product. It can be a funny product or a product that helps people. Think hard and have fun! Create an advertisement for your product. You can get useful information from TV, newspapers or the Internet. Here are some ideas:

What does your product do?

Who would want to buy it?

What kind of ad would sell your product best?

A TV ad? A radio ad? A newspaper ad?

How much money would people pay for your product?

As a group, present your ad to the class.

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Update Time: 2024-10-17

This template belongs to English courseware Hebei Education Edition English for Grade 8 Volume 2 industry PPT template

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