Text/Contributed by Zhu Chenyi
Creative fonts are obtained through decoration, change and processing based on basic fonts. Its characteristic is that it breaks away from the constraints of traditional glyphs and strokes to a certain extent. It flexibly reorganizes glyphs and makes substantial innovations based on the text content and rich imagination, thereby enhancing the spiritual connotation and appeal of the text.
Font Concept
After mastering the basic font rules and drawing methods, you can use your imagination and skills to create novel and meaningful creative fonts. This is not difficult, and with just a little thought, you can get unexpected shapes and creative fun. However, the design of creative fonts must be free to use, but also subject to purpose conditions and font characteristics.
Appearance changes
Chinese characters are traditionally in the shape of squares, and the shapes of creative fonts are most suitable for squares, rectangles, oblate squares, and rhombuses. Sometimes other shapes can be used as needed, but shapes such as circles, rhombuses, and triangles are inconsistent with the characteristics of square characters and are difficult to identify, so they should be used with caution. They can be arranged horizontally, vertically or diagonally, or in radial, wavy, etc. arrangements, but they must be regular, otherwise they will appear chaotic.
Stroke changes
The stroke changes mainly focus on the sub-strokes such as dot, left stroke, nip, pick, hook and so on. Their changes are various. The main strokes such as horizontal and vertical changes are less, usually only fine-tuning the length and thickness. When making stroke changes, attention should be paid to maintaining certain regularity and coordination, and to avoid being too complex or having too many shapes, so as not to cause visual fatigue and lose the meaning of the design. Recommended reading: The changes and changes in font design! Seeking change while maintaining stability
Structural changes
Consciously exaggerate, reduce or move some strokes of the characters, change the center of gravity of the characters, make the composition compact and the characters unique, thus producing novel and eye-catching effects. Since Chinese characters are different from traditional to simple, in order to have a unified appearance, you can increase, decrease or adjust the traditional and simple strokes to make simple characters more complex and complex characters simpler. This kind of processing should be moderate and cannot lose its original shape, otherwise it will affect the recognition.
Font design skills
Based on different decorations, changes and artistic techniques, design techniques can be summarized as follows:
Hollow
Outline the text with lines, leaving a blank space in the middle. It is suitable for a variety of fonts. The outlines of extra-thick fonts may merge or overlap, and the horizontal lines of Song fonts may be too thick when maintaining a single-line shape, so they can be kept as they are.
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