LOGO master organizes and edits (ID: logos) article material control
Introduction: There are three major difficulties in design: no materials, no inspiration and the client is unwilling to buy fonts! Especially Chinese fonts are even more troublesome. Today I will share with you 17 tips for designing Chinese fonts. You can take them away without any thanks!
1. Replacement
The replacement method is to add different graphic elements or text elements to the text elements of the same form. Its essence is to replace parts of the text based on the content and meaning of the text. Exposing the connotation of the text adds a certain artistic appeal to both the image and the senses.
2. Sharing
"Common strokes" is a widely used form in text graphic creative design. Text is a kind of visual graphics, and its lines have strong structural properties. We can see the similarities and differences between the strokes from a purely compositional perspective, find the internal connections between the strokes, find the conditions that they can use together, and extract it Come out and merge into one.
3. Overlay
The superposition method is an expression technique that overlaps the strokes of words or overlaps words with each other, or words with graphics. Superposition can make graphics create a three-dimensional sense of space. Through the implementation of superposition processing and virtual shapes, the connotation and ideas of the design are increased. The ingenious combination and expression of graphics enriches the monotonous image.
4. Decomposition and reconstructionDecomposition and reconstruction is to break up familiar words or graphics and examine them from different angles. The main purpose of recombination is to destroy its basic laws and seek new design life.
5. Playful design Draw the horizontal middle into an arc and round the corners. Another important point of this method is color. Add color to the font processing. Only with the right combination can you make a good playful and cute font.
6. Sharp Corners
Change the corners of the characters into straight, curved or oblique corners; they can be vertical or horizontal, so that the text will look stronger.
7. Broken limbs
For some words that are enclosed and enclosed, break them out appropriately, or cut off a section on the left side, or remove a section on the right side. Note: The limb should be amputated appropriately if it can be identified.
8. Thinning methodAll fonts are thinned horizontally and vertically.
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