:This may be the best font matching tutorial ever!-Font Tutorial免费ppt模版下载-道格办公

This may be the best font matching tutorial ever!

Hello! Glad to help you. Indeed, font matching is very important to typography. Here are some suggestions on how to choose font collocation: 1. Choose a characteristic font as the title, such as Sans Serif or Serif font. This emphasizes the importance of

Hi everyone, I'm a fool.
I don’t know if you have encountered such a situation, the same typesetting and skills. But the PPT made is different.
For example, the following two pictures:
You can see that the same typesetting, but obviously the second one is more comfortable. This is becauseDifferent fonts have different temperaments, so there must be differences in usage.
If you have noticed books, leaflets and other printed products in your life. You will find that in the case of many characters, Song typeface is usually used. This is because Arial is a serif font with more details and is more suitable for long-term reading.
However, if it is on a computer, because the screen often cannot display too many details, this time it is a sans serif font such as bold Relatively easy to identify.
What are [serif fonts] and [sans serif fonts]?

Font classification
The difference between the two is officially explained as follows:
< section>
Do you understand? Anyway, I didn't understand.
But in fact, it is very simple to understand them:
  • Serif fonts generally have a little detail at the end of the stroke, which looks more refined.

  • The sans-serif font has square strokes, which is simpler and more direct.

So, you should understand! So what's the difference between them?
Let’s look at a few cases:
One Leaf Tree
Alley
Forbidden City
You can see that in these more literary and classical In the scene, serif fonts are used.
In contrast, sans serif fonts are used in more powerful and modern scenarios:
Ride
Big Data
Battle
To summarize briefly, their differences are as follows:
Is this clearer?
Font recommendation
Just now, I have introduced the differences and usage scenarios of fonts. But it is estimated that many people are still not very good at using it. After all, they have never used many fonts in their daily work.
Here, I will recommend several commonly used font combinations for everyone.
With these, you can basically deal with the use of fonts in different scenarios.
But there is actually one more thing that needs to be paid attention to, that is, the font matching of the title and the body.
Title and text are two different levels, so usually need to be distinguished by word weight.
Take [Siyuan Black Body] as an example, it has the following differences in thickness:
The title is more important, usually use Medium, Bold or even Heavy weight to highlight, and the body text has more content, you can use Light or Extralight font Heavy, making the picture more clean and concise.
At the same time, the comparison of different weights between the title and the body will also make the page more beautiful.
Some people may ask, my computer only has one type of font weight, where can I download this series of fonts ?
Recommend a website: Maognaw
http ://novicehou.gz01.bdysite.com/
This site has collected 170 free fonts, and most of them pack a whole series of weights and weights. So we only need to search to find the corresponding font and download it.
Of course, some fonts may have no thickness, so don’t worry about it at this time.
We can use similar fonts instead:
For example: if you use a technology-style font and use [Ali Hanyi Smart Black] for the title, then we can use [Microsoft Yahei light] for the text.
As long as there is an obvious thickness contrast between the fonts, and it conforms to the temperament of the entire PPT.
Font usage specifications
In addition to style matching, there are also some font usage specifications, Nor can we ignore it. Mainly divided into 2 parts:
1, font size
< span> The font of the title and the body should have a clear size contrast, so that the contents of each level can be clearly separated.
Usually, the title is at least 1.5 times the body text
  • Title: 24-36

  • Text: 16-24

Of course, the font of the speech-type PPT needs to be larger, and the font of the reading-type PPT can be appropriately smaller. There is no specific standard for font size and value, and what is written here is just a reference.
Our ultimate goal is to make the contrast between the title and the text as obvious as possible while allowing others to see clearly.

2. Font line spacing and word spacing

This has actually been said many times, but it is really very important.
It is better to control the line spacing of the general text between 1.2-1.5 times, so that it is more comfortable to read. As for the word spacing, the default is generally sufficient, but when the text is less, in order to make the page fuller, the word spacing of the text can be appropriately increased.

Finally, I would like to give you a small bonus. I have packaged the fonts mentioned above.Follow the official account and reply "font" to get it.

This is the end of today’s article, everyone, remember to click Looking”.

I'm a fool, see you in the next issue!

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