On October 25, the brand new Renren App version 1.0.1 was officially launched on the App store. The new interface is clean and tidy, and the uncomfortable live broadcast interface is removed. The entire template is: dynamic homepage, chat list, search and discovery, and my personal homepage.
In addition to the navigation of different schools, a learning application module is specially added under the discovery interface, which brings various types of information retrieval entrances. PPT, e-books, papers, and interest studies are all available, covering as much as possible the materials needed for college life. It seems that everyone really wants to capture the hearts of the student group this time. In the application introduction page of the Renren APP, the Renren APP will gradually open various functions such as learning tools, mini games, tree holes, confession walls, and recommendations.
On October 22, Luolong Technology released a campus social product "Luolong". The product manager of Luolong said: Luolong is the first campus social product with two spaces, and its functions mainly include:
First: There are two spaces: Life Circle and Luolong Space. These two spaces are specially designed according to the different social circles in each person's life. They are very practical, which is the main function of Luolong. For example, if I am a person who has already stepped into social work, then my social circle is divided into two: one is people I know at work and people I don’t know well. The other one is my family relatives and my good friends. If I usually post some very personal things or some emotions, I don’t want to be seen by people I know at work or people I don’t know well. Then I can post things directly on Luolong Space without spending more The time and effort to choose who to see is not visible, because the access settings of Luolong Space have already been set in advance. After our actual investigation, we found that this function is also suitable for the needs of students who have not stepped into social work, and it is very popular.
Second: the photo album function, you can upload the photos in the mobile phone to the photo album of Luolong Space. In fact, many people who like to take photos and record short videos in real life usually have insufficient memory in their mobile phones, so they can directly transfer the photos from their mobile phones to the album of Luolong Space, which is simple and practical.
Third: The video book function (this function is currently being modified), which can upload short videos from the mobile phone to the video book of Luolong Space. For those who like to record short videos, their mobile phone memory may not be enough, so they can directly transfer the recorded short videos to the video album of Luolong space.
Fourth: Curriculum function, you can add, modify, scan the code to share the curriculum, which is specially designed for students. There are many curriculum schedules on the market, but most of them are very complicated. After we went to schools, including some junior high schools, high schools, and universities to find students, we found that most of them said it was too complicated and there were too many advertisements. Then we just want to start from the needs of students, seriously make a simple, convenient and practical curriculum that students like, and let the curriculum return to the curriculum.
Li Cheng, co-founder of Netloon, said: Netloon's new functions are also being developed hard, so stay tuned. We don't want to subvert or defeat anyone, we just want to make good products that everyone needs.
On September 24, the Alibaba DingTalk Business Department announced the restart of the "Lailian" project and launched a new product "Real Like Me", which is currently available in major app stores. The appearance of "Real like me" officially announced that Ali has once again launched an offensive on social networking. Check out the Apple App Store. According to the data, "Real Like Me" has been online for nearly a year, and it has been updated 14 times during this period. Product upgrades focus on scene recognition, beauty camera, friend impression, etc. Based on geographic location, and has face recognition scanning function, are the two main features of "Real as me". This product, which promotes social networking on campus, was previously tested in Hangzhou University City. Ma Yun also attaches great importance to this new social product. During the product development period, he visited several times, and also raised some opinions during the process of naming the new product.
In "Light Up Faces", users can play celebrity face matching, and can also add friends by scanning their faces, and check other people's impressions of themselves. This is one of the most important innovations of "Real Like Me". Compared with the common methods of adding friends such as address book import, will there be many people on campus who take pictures of people's faces and say "Hello, hello" to add friends? scene?
In addition, users can also use the "smart camera" to perform beauty, as well as use filters and stickers. The "Real Like Me" team also expected the significance of camera for this product, so the camera function in the beta version has been relatively complete.
In addition, "Real like me" star face matching is expected to be a function that will refresh the screen after this product is launched. Will you be interested in a photo that can tell the age of appearance and who is similar to a big star?
From the perspective of subdividing vertical fields, differentiated social software still has room for survival. For example, Momo, which focuses on socializing with strangers, has been successfully listed. In the field of social networking in the workplace, Ali's "DingTalk" has also run out. As of August 2019, DingTalk announced that individual users have exceeded 200 million, and the number of corporate organizations has exceeded 10 million. Campus social networking is a very good market at present. Let us wait and see which campus social products can be loved by students in the end!
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