Real estate sales department work plan ppt sample

March is the beginning of a year of work. After the joy of the new year, I started to get on the right track of work. This month I experienced a very precious moment in my life, and finally I was promoted to sales manager. Special thanks to Mr. Deng and other leaders of the company for their trust in me, and thanks to Manager Bai and all colleagues on the Avenue of Stars for their support. I will work harder and keep my obligations and responsibilities in mind. Bring the team to its peak state, give the company an explanation, and give the salesmen an explanation. After all, the Starlight project has been in the market for nearly 3 years, and this year finally ushered in the coveted "opening". It's time to fight the tough battle. I believe that if you persevere, you will surely succeed.

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Since March, I have become the sales manager of the Avenue of Stars project department. The position is different from the original one. I know that I will face new challenges. The company has entrusted me with such a great and arduous task. I must go all out. Let the company down. From this month onwards, I will be in charge of the case. I will be in charge of all the big and small affairs of the sales department. In order to exercise my ability, Manager Bai has given me the authority to manage the sales office. I have to make some achievements to be worthy of everyone. For the work summary in March, I think there are the following points:

1. The company's annual meeting in early March was very exciting.

At the annual meeting, Mr. Deng said that today we will vigorously develop the brokerage sector, and each of us is very excited. Since the company values ​​us so much, we must also make some achievements. The task set by the development company this year is 200 million yuan in sales, the company set 180 million yuan, and the internal project manager Bai set 250 million yuan. The two most important goals for this year are the opening of the Avenue of Stars this year. How I fight this tough battle depends on how I lead the team. The second is to train a group of talents who can develop together with the company, and use the Avenue of Stars as a talent output base to prepare for the company's upcoming projects. This year's work will be centered on Mr. Deng, and the work will be carried out around these two basic points. For me, this is both a challenge and a test. The only way to grow is that the conventional management model may not be tried all the time. I hope that through this practice, I can find out a management model that suits me.

2. The performance target set by manager Bai this month is 10 sets of green lines.

Based on the current personnel situation, housing structure and market conditions, Manager Bai decided that the 10 sets of green line tasks are reasonable and reasonable. There are 5 sets of green lines in each of the two groups. Tang Xue and Yang Zhen each lead 6 people, and the rewards and punishments will be clear at the end of the month. According to the performance of 5 sets in January and 4 sets in February this year, I am very confident in the 10 sets of tasks in March, and I will definitely lead everyone to overfulfill the tasks. However, in mid-March, when the sales office had already sold 8 sets, some representative real estate properties in Qinhuangdao dropped sharply in price, and there were even advertisements for 40% off sales. In response to this emergency situation, we have taken the following measures:

1) Let the sales try to appease the old customers. Because the unit price of the house ordered by the old customer is basically much lower than the current one, it has already exceeded the interest paid by the customer, so it is a pity to refund it.

2) Use the construction period to attract customers. Tell the customer that the current project schedule is very fast, and the construction will start uninterrupted from the sixth day of the first month, and the projects around the Xingguang apartment type are indeed incomparable.

3) Analyze the reasons for the price reduction of real estate. Although there are houses with a 40% discount on No. 12 Zhujiang Road, they are basically houses with an area of ​​more than 160 square meters. The developer would not sell the real estate at a low price if it were not for the problem of the capital chain. In addition, the current occupancy rate of No. 12 Pearl River Road is quite low, and these factors will not appear on the Avenue of Stars.

4) Customers who can't be appeased can go through the check-out procedure directly. If the customer decides to check out and is still resolute after being appeased by the salesman, then the customer will go through the formalities directly. Let customers feel that the house on the Avenue of Stars is easy to sell, and we can sell it to other customers at a high price after checking out, so as to finally retain customers in this counter-forced way. Through the above measures, the check-out situation has basically been curbed, but there are still 9 batches of old owners who are still lost. We try our best to control the check-out situation before it intensifies.

As of March 29, a total of 8 sets have been sold this month, with a sales volume of 5,637,255 yuan and an actual advance payment of 2,380,500 yuan. There are still 3 days until the end of the month. I hope we will work harder and strive to complete the task.

3. Team construction.

At present, the sales department of the sales office does not include me, a total of 13 people, Tang Xue group: Tang Xue, Xu Yuxin, Guo Haixia, Liang Cong, Li Wenlei, Yang Fan, a total of 6 people. Yang Zhen Group: Yang Zhen, Li Bing, Liu Aijing, Xue Jingying, Luan Niyang, Hong Meiyu, a total of 6 members. Newcomer Wang Lu has not been grouped yet. The project has entered a lot of fresh blood this year. The newcomers are very aggressive and have a strong desire to make deals. This is a warning for old salesmen. However, due to lack of experience and poor ability to grasp customers, it takes a long time to hone. What makes me most gratified now is that all the old people are actively training newcomers, from sand table explanations to basic knowledge of real estate, from answering questions to market research, from model room rhetoric to house types... Every old salesman Participate in it, don't spare your time, everyone wholeheartedly teaches them all aspects of knowledge. This kind of atmosphere is what I want, and everyone will work together to achieve a better sales for this project. In the previous meeting, I emphasized that this year, I hope that the staff can control their own vacations. When the project is busy and busy, try to take care of the work as much as possible. This year is no different from last year, and we are always ready to fight tough battles. Train more in peacetime, and you will be fearless in the face of danger when you are actually fighting. Therefore, no matter the newcomer or the old, gradually shorten the 4 days off every month. I first set an example, arrive at work on time every day, and insist on not resting. The newcomers basically have no rest this month, and I am very pleased with the status of the personnel. Such a team, and on the premise of ensuring excellent professional knowledge, who said that it cannot become the top three in Qinhuangdao City?

4. The situation of the personnel in the team.

First of all, there are two supervisors, Yang Zhen and Tang Xue. Yang Zhen is the apprentice I brought up at Shengda Landmark. I fully recognize his character. He just became a supervisor this month. There are many unsuitable factors. I want to enlighten him more than Tang Xue. At the beginning of the month, I have assigned the work of the supervisor to the person in charge, and I have a reasonable coordination of the work. As the saying goes, if men and women match, work will not be tiring. According to the differences in gender and personality of the two, I will divide the work of the supervisor as follows:

1) Report performance, red and green lines, commission table, performance ranking and other reports to Yang Zhen. Because Yang Zhen is a boy, his mind is rough and careless, so entrusting him with more detailed work and exercising his patience and care is very necessary for his future development.

2) The house source and sales control, paper documents, electronic documents, etc. are handed over to Tang Xue. Because Tang Xue has a meticulous and stable personality, housing stock and sales control are more important than forms, and she needs to be flexible and conscientious, which can exercise her ability to flexibly grasp sales control and communicate with real estate financial personnel. For Tang Xue, her communication skills are a bit weak, and she is often asked to check and communicate with the real estate accountant to exercise her flexibility of mind.

Under my leadership this month, the two supervisors have had a very hard and fulfilling life. They lead the training and assessment of newcomers every day, and they also need to be busy with their own appointments and performance. I think this is a good thing. Let them feel it, be a leader and do sales Only in this way can we steadily improve ourselves and learn more knowledge and skills from it.