:Operated by Akira Kobayashi, Monotype updated the Avenir font for the first time in 20 years-PPT information免费ppt模版下载-道格办公

Operated by Akira Kobayashi, Monotype updated the Avenir font for the first time in 20 years

created in 1988 by rutiger. Known for its clean, modern style, Avenir fonts are widely used in branding, printing, advertising, and web design. Recently, Monotype decided to update the Avenir typeface for the first time since 20 years ago. To this end, th


01

#font#

Owned by Akira Kobayashi

20 years after Monotype

First update of Avenir font



Avenir is a world-renowned sans serif font, which was originally designed by Swiss designer Adrian Frutiger in 1988 and completed in 2002 In 2010, Monotype Creative Director Akira Kobayashi updated it to match modern print and digital design requirements.


After 20 years, Monotype updated the Avenir font again recently, by Akira Kobayashi and top designers Yanek Iontef, Nadine Chahine, Toshi Omagari, Akaki Razmadze, Elena Papassissa, Anuthin Wongsunkakon Co-operated design. The new version is named Avenir Next World.


This massive font family provides support for more than 150 global languages, including Latin, Greek, Hebrew, Arabic, Georgian, Armenian and Thai.


In the all-new 2021 edition of Avenir Next World it is about modernizing and delivering technical standards to allow its use in both print and digital editions.



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02

#信息#

Coca-Cola Introduces New Custom Coke Cans



In the new "Open To Better" campaign, Coca-Cola completely changed the design of the Coke can and removed the iconic logo , giving users the opportunity to design a Coke can with their own personality.


Initiated by Amsterdam-based design agency 72andSunny, the campaign hopes to inspire hope and optimism in 2021 with an inspiring New Year's Coke can.


Currently available in Europe, these limited edition cans feature a minimalist design aesthetic with a blank line on the body for users to manually fill in their mood or wish.



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03

#BRAND VISION#

Twitter unveils brand new visual



In order to adapt to today's more complex communication scenarios, the social media platform Twitter (hereinafter referred to as: Twitter) launched a new brand vision, this visual The update was done by Twitter's in-house creative team in collaboration with design studio Irradié. The new vision covers the reshaping of images, fonts and animations, combining traditional textures with modern graphics, With torn posters, splattered paint, scribbled text and faded imagery, the new Twitter visual is now.



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However, in this visual, the iconic "bird" graphic of Twitter has not been changed, but the creative team wants to play " How did this bird appear" visual game,In addition, we have collaborated with the Swiss font design factory Grilli Type to create a set of flexible, bold, expressive, agile and fun Chirp specially designed for Twitter The font is a "humanistic font" full of "international emotions".



04

#BRAND VISION#

Spotify Design launches new visual



Spotify is mainly known for its contribution to streaming music, and in the past few years, they have also played a role in the global design community through Spotify Design powerful effect. Founded in 2018, Spotify Design has introduced external websites, social media and creative events in its channel - a free way for designers to showcase their work to other designers.


Spotify Design encourages resident designers to share creative stories on the platform, explore great ideas, and stimulate the vitality of the creative community through the platform. The site hosts content created by Spotify's internal interdisciplinary product design community, who seek to create meaningful connections between listeners and creators. And, in keeping with this collaborative spirit, Spotify's design needed a strong visual identity that appealed to its design audience while staying true to Spotify's brand in general.


The team identified a goal for the platform: to build a design system that was unique to all of Spotify's other forks, while being functional enough to be useful in everything from the platform to external communications. Spotify Design's new visual identity system combines lively creativity with hand-painted elements and prominent colors Demonstrate the vitality of the platform.



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05

#Vision#

Dembe designed for Club Brugge

Design a new identity system



Founded in 1891, Club Brugge is one of the oldest and most successful football clubs in Belgium, winning the league 16 times champion. The club have become regulars in the Champions League - a competition that is celebrated around the world. In response to the demands of the media on today's elite clubs, especially in the digital realm, Club Brugge invited Dembay Design to update their branding.


Dembe was tasked with looking at all other aspects of the brand, bringing clarity and impact online, social media and the moving image.



Dembe's design adds a modern touch to Club Bruges by adding arrow elements to the vision, combined with bold fonts, And unique photography techniques, with strong colors - dominated by the club's traditional blue and black, as well as shimmering white, conveying an eye-catching sense of movement.


The rebranding has significantly improved the club's online and social media presence, adding a new dimension to their moving imagery, ensuring the visual brand reflects the club's achievements on the pitch.



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06

#Vision#

Biden came to power, the White House launched a new logo



On January 20, 2021, Trump will leave office and Biden will take office. On Biden's inauguration day, the logo of the White House was also updated.


This update, redesigned by the Biden administration, is contrary to the White House Logo during Trump's tenure. became white. It is understood that the new design was jointly designed by Carahna Magwood, design director of the White House Digital Strategy Office, and illustrator John Mata.


The left is the old Logo

Right is the new Logo


In order to design a better application solution, the Logo was modified nearly 30 times before it was finalized. Carahna Magwood said that this is a complete Logo system, which can meet the needs of different backgrounds and media.



07

#BRAND VISION#

Amazon Introduces New App Icon



Recently, Amazon updated the iOS version of the application and launched a new application icon design, a new version of the icon design, in a cardboard box Designed for inspiration, the has a blue tape on the top and Amazon’s iconic arrow smiley face in the center, which is quite different from the blue shopping cart icon of the previous .


Currently, the new version of the icon is only available in Apple's App Store in the UK and a few regions, and other countries and regions have not been updated for the time being. Although the new icon is very simple, and the smiling symbol is also reminiscent of Amazon, there is controversy online that the icon is similar to the image of Hitler, so it has also caused a lot of controversy.



08

#赛事#

2021 Pentawards international jury lineup announced



The 2021 Pentawards Packaging Design Awards officially opened for submissions today, and the official list of judges for this year was announced last week.


Pentawards aims to champion and promote outstanding packaging design across all industries, with a 40-member judging panel comprising experts from 16 brands and 24 agencies, with 20 members across four continents Different countries, offering a variety of experiences and backgrounds, including 12 female judges, an increase of three from last year's judging panel. As the number of competition entries has increased to more than 70 categories this year, experts from different industries, cultural backgrounds and specialties in the strong judging panel can provide more objective and valuable feedback to the contestants.



09

#赛事#

2021 D&AD Awards announced the jury lineup



The full name of D&AD is "British Design and Art Directors Association". Since its establishment in 1962, D&AD has been inspiring and promoting the birth of excellent creativity .


The 2021 D&AD Awards is calling for submissions. At the same time, D&AD has also announced the lineup of this year's jury. This year's judging panel will be led by some of the biggest names in the industry, including Director of Product Design at Netflix, Global Marketing Director of Disney+ Jayanta Jenkins, Co-President and Chief Creative Officer of African Advertising Agency Sergio Gordilho, among others. Chao and Li Gen were also on the jury.



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Source: major design information websites
Arrangement: Third Degree Publishing Media
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