Hi everyone, I am Yueyue, a student of the 6th session of the Advanced Class of Akiba PPT Design.
Became a Crown P agent in the third phase of the Ace P project, and also won the autumn leaves Designation of PPT Certified Designer.
Today I want to share with you: how to make a brand launch PPT!
Disassembly requirements
Let’s talk about the specific content of Kangkang’s dismantling, due to the content comparison Many, a few excerpts:
Thinking Analysis
First analyze the job requirements, this is a PPT for the company's external publicity, use At the brand strategy conference.
In order to make the design more in line with the brand tone, you can easily Obtain the above information: the apartment service provider is renting, not a real estate company, but a renting service provider, who cares more about the details of daily renting.
What kind of people would like such a service? Let's imagine this:
May be young, People who have certain requirements for quality of life.
So you can preliminarily determine the style of the entire PPT: young and textured , Warm brand positioning, the design should be simple and fresh. I selected page 4 and the final product looks like this:
Use shapes to simulate the shadows caused by sunlight through the windows, creating an afternoon sun Just the right home comfort.
Just ask: Who doesn’t like basking in the sun? So, how to use PPT to create light and shadow effects? The following three steps teach you to easily get it!
Job Display & Teardown
⭐Make background
First of all Insert a rectangular graphic, adjust it to the size of the screen, and set the color. Then copy and paste it as an image format:
Select the picture, in【Picture Format】→【Artistic effect】Select [Film grain]Special effects:
Adjust【Granularity】Size , you can get a background image similar to wallpaper effect!
▲ The viewing effect on the mobile phone is not good, and the effect is more obvious on the big screen because it is The simulated sunlight is projected from the window to the interior, so, compared with the dark interior, the place where the sun shines is brighter.
Then, when we make the projection area, the color should be slightly lighter than the background color .
Insert parallelogram, set light color to simulate shadow. In【Shape Format】→【shape effect 】choose【Soften Edges - 10pt】:
Copy three parallelograms. Adjust the distance and size to simulate the shadow of a window.
Combine the previously set background and projection, adjust the size, and get The following picture:
⭐Text layout
Because the style positioning this time is young and simple, so free commercial Chinese is used Font: OPPO Sans. The OPPOSans font is stretched, the strokes are slender, and the visual center of gravity is improved, making the overall shape look tall, straight, elegant and full of vitality.
Therefore, the style of this font is more suitable for the simple style of PPT:
This is preliminary typesetting. Although the hierarchy is clear, the overall page looks too monotonous.
At this time, we can analyze the copywriting and add some representative materials. to enrich the page.
⭐Rich detail
From The keyword "sense of security" in the copy, you can imagine how to make abstract words concrete? For example, a big hug, or a shield, etc., these will bring us an intuitive feeling of warmth, protection, etc., thereby extending the "sense of security".
So I use a shield image, we can go to the icon material website to download this kind of icon ~ recommend two useful And free commercial icon material website:
❶ Iconfont - Alibaba Vector Icon Library: https://www.iconfont.cn/❷ FlatIcon - Free Icon Download Website: https://www.flaticon.com/
If you can’t find what you like, you can also use it in PPT Draw one out, which requires the use of universal Boolean operations!
Insert an equilateral triangle and rectangle using< span style="color: #121212; --tt-darkmode-color: #A3A3A3;">【Boolean operation】【combination】 function, get the basic shape of the shield:
Select the basic shape, right click【Edit Vertex】Change the bottom three vertices to【Smooth vertices】< /span>, adjust the arc and get the following picture:
Continue to use【Boolean operation】 →【Cut off】Drop two circles to get the upper part of the shield:
Voila, now we have a complete shield shape, copy it out, adjust Size and color, and you're done!
Finally, put the elements into the PPT page for layout adjustment. The final design drawing is as follows:
⭐Thought extension
According to the same design idea, we can change different colors and layout styles to do Make the following slides to keep the overall style consistent:
Well, the above is the dismantling of this job, using PPT to create light and shadow Have you learned all the effects?
I hope this teardown can bring you a little gain!
Finally, reply to the keywords in the backstage of the "Autumn Leaf PPT" [< /span>Darkmode], you can get the PPT source file in this article.
If you like today's article, remember to pay attention~
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