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Over the past few Over the years, a consistent theme has emerged in font trends, namely the strong, reliable forms seen in geometric font styles and put together, as well as the Increasingly expressive.
2023, design Designers are looking forward to fontsFrom purely functional fonts to more vivid and bolder typography styles< /span>. As the world recovers from the difficult years of the pandemic, businesses and brands are experimenting with their logos and brand identity designsMore attractive font selection.
Uncle K will Let me share with you, the trend of font design in 2023, you will be able to use it in your design, see if there is any effectInspiring design!
01
Mall goth font< /span>
"Mall goth" The term dates back to the late 90's, the golden age of Nu Metal and the rise of Hot Topic. Goth subculture comes out of the shadowsemphasizing fashion style="color: #3E3E3E; --tt-darkmode-color: #A3A3A3;">, enter the mall under the fluorescent lights.
But in 2020 , the style is back in fashion on TikTok, with users embracing the commercialized subculture span> trend. Now, the trend has found its way into graphic design with fonts that straddle the line between horror and fashion.
Mall goth font usually Containssharp edges, smoky forms, all-black composition as well as barbed wire, chains and skulls< /span> and other graphics. The popularity of this trend is directly related to the punk revival in graphic design.
02
Liquid Chromium span>
During Y2K, After Computers Failed to End the World, Design Trends new optimism about technology , to prioritize textures and shapes for emerging 3D graphics. For 2023, type designers hope to express this optimism by bringing back Y2K-style typography, complete with metallic luster and melted 3D shapes.
This trend Another feature isa mix of realism and abstraction< span style="color: #3E3E3E; --tt-darkmode-color: #A3A3A3;">, as the texture reveals detailed 3D rendering and invisible fluidity. Impressive and confusing at the same time, it might just be a metaphor for the internet itself.
03
retro narrow serif
Saw last year< /span>Round and lively font is back in a big way, but font trends for 2023 are looking in a more mature direction. For this, the designers took inspiration from the heyday of printed fashion magazines in the 80s, when typographers favored styles like BodoniTall and narrow serif.
retro narrow serif Withtimeless appeal, the height gives a Solemn feeling, while thinness gives a sense of < span style="color: #3E3E3E; --tt-darkmode-color: #A3A3A3;">Exquisite feeling. As a result, they give the impression of being both strong and gentle. Additionally, many of these typefaces will contain minor decorations to break up their homogeneity, such as italicized letters, circular descenders, and decorative elements.
04
bright red span>
The font is rendered most often A solid shade of black or white. But in 2023,bright red is the color of choice for many printed works strong>, especially when it comes to retro, minimalist cartoon designs. Scarlet letters are intrinsically linked to important phrases, so the dictionary term "RED WORD" is derived, which means special or important days. For this reason, red tends to be used sparingly.
Minimalist aesthetic Let designers get away with this: Thin line art can support strong colors without overwhelming them. But more importantly, this trendcombines the energy of red with light-hearted characters , bringing out their personalities and channeling an underlying positivity, excitement and joy feel.
05
variable font< /span>
despite the shape of the font There is a wide variety of fonts and sizes, but individual fonts are still static. But as digital presence increasingly becomes a priority for brands, more and more typefaces in 2023 are starting to change. Starting with a basic brand font, variable fonts' glyphs will morph and change to suit new environments .
Although not necessarily A new style, but variable fonts are becomingmore and more popular, and not just because they're playful show-offs. With the rise of immersive digital technologies like VR, brands must becomemore dynamic and interactivity to engage your audience.
06
Distorted font< /span>
The main purpose of the font Be as legible as possible. However, the designers of 2023 are providing totally illegible distorted fonts< /strong>. These fonts are either obscured by overlapping images or contain fonts that are distorted beyond recognition.
One benefit is that these Typefaces demand attention because readers must pay attention and use contextual clues to decipher their meaning. But more importantly, the trendexudes a moody tone .
07
Art Deco Revival< /span>
1920s Romanticism is arguably experiencing a design renaissance. For typography trends in 2023, this means an opportunity forreinterpret Art Deco typography .
Art DecoTypically a tall sans serif, which balances straight lines with curved lines, reminiscent of skyscrapers and zeppelins, this It is the characteristic of civilization progress. But the designers of 2023 aren't just reiterating the style—they're doing it with Digital techniques add their own contemporary touch to the Art Deco font. Collectively, these typefaces recreate the gorgeous optimism of the 1920s.
08
Icon Mashup span>
Though centuries Typography since has proven that the same letters and characters can be restyled in countless ways, but that's not good enough for designers in 2023, which is why so many fonts are changing the letters themselves,Incorporating icons, doodles and abstract shapes into a truly weird and eclectic typeface strong>.
For designers Say, learn tointegrate font design with different sections< span style="color: #3F3E3E; --tt-darkmode-color: #A4A3A3;">, all for your own knowledge and skill pointsLearn and extend.
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