There are many prerequisites for becoming an excellent designer. Behind the excellent works are the profound basic skills. Under the influence of the general environment, many people will have the disadvantage of "high-sightedness and low-handedness", so that many things are designed in a "fast food style". In this increasingly fast-paced society, everything requires speed, but the editor hopes that everyone can slow down, don't rush to learn complicated things, and don't get lost by formal things.
Gorky's wise saying "Books are the ladder of human progress", every excellent designer must have books that can be inspired. At least, we can't give up the habit of reading, we should have dependence on books.
The editor is reading a very special book recently. It is different from ordinary published books. It is more like a special issue magazine. It is translated by Taiwanese designer Ye Zhongyi for the first time and published by the editorial department of Japan's Graphフィック. Zhi" series.
Just looking at the binding design of this book, the editor likes it very much, not to mention the full dry content, I want to blow rainbow farts for this book. The whole book is in traditional Chinese, but it does not affect the fluency of reading.
"Typography" is the first font book in the Chinese language world MOOK Japan Design Professional Publishing House Graphic Company supervision authorizes Ye Zhongyi｜Traditional Chinese version and exclusive content
Graphic Editorial Department
Japan Professional Design Art Publishing House. Focus on design and art books, pay attention to various fields from a unique perspective, and publish good books with both aesthetics and practicality.
Ye Zhongyi｜Oval OVAL／Coordinator·Design
Graphic design studio, established in 2015. Planning, importing and translating several books written by well-known font designer Akira Kobayashi, "The Incredible Fonts", "European Fonts 1: Basic Knowledge and Utilization Methods", "European Fonts 2: Classic Fonts and Expression Techniques", "Street Characters" After that, we began to coordinate the production of the Chinese version of the Japanese font design professional magazine "TYPOGRAPHY".
As a designer, good typography is very important. It's a pity when all the elements are designed and the only thing that breaks is the typography. After the publication of "Typography Zizhi", it has aroused great repercussions in the Chinese design circle. The first issue of the Typography series has attracted the attention of many designers before it was published, and four volumes have been published so far.
It is more like a serial publication. The whole series is about fonts, but in different fields, thinking and exploring fonts, each book is very novel, which is different from previous design books. Whether it is the content or the design sense of the book itself, it is surprising.
Today's protagonist is "Typography: Issue03 Strictly Selected Fonts 401".
This is the third book in the "Typography" series. The cover design of the book follows the style of the previous two issues and maintains the logic of two colors. This is not only a learning book, the cover design, inner page layout, paper design, etc. are already great design products.
The design of the book is very careful, and the choice of paper is also very thick.
The typography in the book is great and a part of learning.
"Typography: Issue03 Strictly Selected Fonts 401", Strictly selected and compiled in Chinese, English and Japanese, a total of 401 classic and commonly used fonts that you must know.
In design, fonts are inseparable from web pages, advertisements, posters, books, banners, and leaflets, and even simple article layouts make people worry about which font to use.
And this book is a good explanation of how to choose fonts according to different uses? How should font quality be judged? Which fonts are classic must-haves? In the case of limited Chinese fonts, how to correctly use Japanese and Korean fonts to increase the flexibility of design?
Visual>
"Some excellent font design works at home and abroad."
FeatureReport: Directly hit the workplace of font design
"A set of common fonts, a production process from scratch."
Fonts401: Analysis of 401 fonts in Chinese, English and Japanese
"From historical origins to font characteristics and usage know-how."
Columns: column serialization
"Type lessons that can only be seen here."
Famous font designer Akira Kobayashi, personally wrote, a unique font class
Font Expedition
"Promote the application expertise of fonts to a more important public level."
Taiwan
Japan
Famous font designers you should know
The book will also give you a Typography poster TyPoster#3 designed by Michael Renner, a master of graphic design in Switzerland and a professor at the Academy of Art Basel. The paper used for the poster is new wave paper imported from Takeo, Japan.
This comprehensive and in-depth font special issue will take you to understand how to make fonts, how to use them, how to learn, how to play, and discover the charms of fonts. It is an indispensable use and collection manual for all designers, so that everyone can no longer have no reference sources for the mastery of font selection, but can be more familiar.
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Douban Short Comment
Finally, it is the necessary welfare time for every book push:
Benefit 1:
Today I recommend "Typography: Issue03 Strictly Selected Fonts 401", the original price is 140 yuan, and the special discount price is 99 yuan with free shipping. Quantities are limited. Offer limited to 3 days. You can scan the QR code below to buy:
Benefit 2:
Anyone who buys this book in U-Set can join the exclusive reading exchange group, learn, share experience, and supervise each other with many book friends who bought this book. Add the librarian WeChat (bookuisdc) to send a screenshot of the order to join the group. In addition, the administrator will also share design materials and dried goods to everyone in the group from time to time.
StampRead the original textBuy this book now~~
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