At the end of the Spring and Autumn Period, Jin, which was stronger than Qi, sent troops to attack Qi because of dissatisfaction with Qi Jinggong's arrogance. When the soldiers approached the city, Qi Jinggong became a little flustered. Fortunately, there is a counselor to share his worries, and this counselor is Yan Zi. Therefore, the king of Qi sent Yan Zi to the state of Chu.

When he came to the state of Chu, the king of Chu asked someone to open a five-foot-high hole beside the gate for Yanzi to enter. Yan Zi categorically refused to enter through this small door. He said: "People who go on a mission to the dog country enter through the dog's cave. Today I am on a mission to Chu, so I shouldn't go in through this cave." country? With just one sentence from Yan Zi, the King of Chu could humiliate himself.

During this mission, Yanzi successfully completed the mission by virtue of his eloquence and wisdom.

Yanzi's good eloquence is actually because of his strong expressive power.

What is expressiveness? Executive speech coach He Jia told us in his book "Expressive Power": "Expressive power is the ability to use content as a product."

He Jia, once coached the CEO class of Cheung Kong Graduate School of Business, coached and trained more than 1,000 speeches, including Liang Jianzhang, chairman of Ctrip, Lu Fang, senior director of Toutiao, and executives of FI Chinese website. He has reaped and is reaping the dividends of expression. Teacher He Jia has 210,000 followers on Zhihu and 650,000 followers on Douyin.

Expressive power is being valued by more and more people, and more and more people are eager to improve their expressive power. In Teacher He Jia's "Expressive Power", it happens to teach readers practical ways to enhance their expressive power.

1. There are many benefits of enhancing expression:

①People who are good at expressing are more likely to be seen by others.

My colleague, Teacher He, is getting old. She is a very expressive person. Last year, the city held the "My Chinese Dream" speech contest to celebrate New Year's Day, and the school leaders even arranged for Mr. He to participate. Some young people refused to accept it, and did not understand why young and beautiful teachers were not arranged to participate, so the chances of winning would be greater. Unexpectedly, Teacher He won the championship title for the school without any suspense!

It can be seen that people who are good at expressing are indeed easier to be seen by others. Colleague Mr. He was seen by the school leaders, kept it in his heart, and used it wisely.

Who are people who are good at expressing are more likely to be seen?

On the one hand, these people may be Bole in your workplace; on the other hand, they may also be your partners or potential customers.

② Actively expressing our views can help us evolve faster.

This year, a good friend was hired by a middle school in Wuhan with an annual salary of 500,000. She is the youngest senior middle school teacher in our city. She has won numerous municipal, provincial, and national awards, and even opened a personal studio.

At the beginning, when she was transferred to a school in the city, she took the initiative to find the school leader and express her thoughts: I want to become the best Chinese teacher in this city within three years, and I must give me the opportunity to study abroad. I am required to attend school-level, municipal-level, and provincial-level open classes.

In this case, my good friend actively expressed her views, gained the support and recognition of the leaders, and her abilities improved rapidly.

Actively expressing our views can help us evolve faster, for three reasons:

First, expressing beforehand helps us clarify our thinking.

Many people in life have problems with unclear thinking. When talking about something with others, sometimes more than three topics are exchanged at once, and the thinking is too divergent, making people feel confused and do not understand what he wants to talk about.

The reason why he can't speak clearly shows that he didn't think clearly, and if he didn't think clearly, he naturally couldn't speak clearly, and it was impossible to do a thing well.

There is such a problem, how should it be solved? It's best to write down your thoughts and then talk them out, so that the background, goals, and solutions for doing it are clear at a glance.

Second, the expression during the execution process is convenient for others to give feedback.

Bill Gates said in a speech: "Even the best teachers need feedback from students to help them improve their teaching.

When you do something, you can verbally express your execution ideas or take notes, so that your peers can give their feedback and suggestions more conveniently.

Third, the expression after the event is helpful for review.

After you finish one thing, you can make a summary, make a PPT for review, or do a replay sharing, you can deduce the logical order of the whole thing in your mind again.

After finishing one thing, review your thoughts at that time, the resources you found, and the strategies you adopted, or write them down. Perhaps, you will find something different that surprises you.

Especially, if you are a management in the workplace, you definitely want to develop a very important ability-to make the right things happen one after another. If you are willing to perform an expression review after the incident, this ability will be possessed by you sooner or later.

Second, the expressive power model that masters of expression will not tell you

There is a way to express this matter. This routine is the expressive power model. The expressive power model mainly includes 5 parts: input, purpose, thought system, output, and feedback.

Only purposeful input can collect more fresh and interesting stories, thus forming systematic thinking. Finally, it is expressed in the form of language or words, which touches people's hearts.

This is the logical relevance of these 5 points.

Input: It means that before you express systematically, you must first understand other people's expression styles, audience preferences, etc.

Express the purpose: The purpose is like the power provided for the pump, which can make the whole process of expression circulate.

Thinking system: It talks about the understanding of the relationship between different concepts, whether you can string concepts into an organism.

Output: text and language, these two output forms correspond to writing and speech respectively.

Feedback: It aims to achieve our expression purpose by understanding the effect of expression and better improving the way of output.

Third, make good use of expressive power to improve the happiness of work and life

A happy work and a happy life are inseparable from high-quality expressive power. For me, the use of expressive power is nothing more than two kinds: speech and writing. I am a teacher by profession, and speaking is teaching. Writing is my hobby.

I still remember the day when I first came to the podium, I was at a loss, facing the children, I only did one thing: laugh. I smile at them and they smile at me. The children encouraged me with laughter, and I used laughter to hide my nervousness and shyness.

Now, I use every class as a podium. Before class, carefully prepare the content of the speech, and repeatedly clarify the teaching ideas in mind; during class, have friendly and benign interactions with students; after class, often communicate with students, collect feedback, and seek to improve the teaching level.

Writing is my hobby. Through continuous reading of excellent works, high-quality input. Also carry out planned writing to improve writing skills.

Teacher He Jia's "Expressive Power" actually tells readers that if you use the 5-step method well, you can become a master of expression. Which 5-step method?

• First, high-quality input;
• Second, targeted purpose;
• < strong>Third, a complete thinking system;
• Fourth, there is a routine output;
• Fifth, continuous Iterative feedback.

Peng Xiaoliu, the author of "Onion Reading Method", commented on it: "Ms. He Jia's "Expressive Power" expounds the methods of effective communication, cognitive upgrading and understanding of human nature. It is what you must learn if you want to create personal influence. A book.” After reading this book twice, I am convinced.