Today, I would like to share with you one of the most popular e-commerce models in 2023 - the scroll model.
The four major assets of scroll mode and their uses
Consumption power: Produced by consumption packages, used to redeem consumption packages, consumption red envelopes, and consumption coupons
Sharing Vouchers: Shared from performance contributions, used for job sharing, market sharing rewards, and releasing consumption power
Consumption red envelope: Redeemed by spending power, used for consumption deduction, redemption of spending power, and transfer
Consumption contribution points: are generated by deducting the number of consumption red envelopes and used to release consumption power
Part about spending power and consumer coupons:
Consumption power and consumer coupon market areobtained by watching advertising tasks after users register and complete real-name authentication. At the same time, it can also be obtained through point-to-point transfer of points in the consumer coupon market. Consumption coupons and spending power can be transferred to each other.
In the transfer mechanism of the consumer coupon market,users can sell or purchase consumer coupons with their own spending power, and realize the exchange of rights and interests. However, there will be a certain handling fee involved in this process. The specific settings are as follows:
Users whose personal wealth value is less than 3 can transfer 2 units of spending power and need to pay a 40% handling fee;
Users whose personal wealth value reaches 3 can transfer spending power at will and need to pay a 25% handling fee;
The transfer fee for executive-level users or users with advanced consumption packages is 20%;
The transfer fee for users above the manager level or holding an expert consumption package is 15%.
How to obtain share coupons
1. Share real-name authentication users to obtain coupons
2. Sharing users can redeem consumption packages to obtain coupons
3. Users with market positions can receive share coupons every day
4. City service providers can receive share coupons every day
The value of these share coupons is equivalent to consumption power, and releases a certain proportion of consumption power every day, and the release proportion is determined according to user ratings, ranging from 1%- Between 3.5%.
In addition, the released consumption power canbe redeemed for consumption red envelopes based on market prices, used for credit consumption in the mall, or automatically generated QR codes for scanning and use. At the same time, consumption red envelopes can also be transferred through mobile phone numbers and maintain a constant value of 1 yuan.
Note: Users who share directly can get 60% of the consumption contribution points of the number of written-off red envelopes; users who share indirectly can get 25% of the consumption contribution points of the number of written-off consumption red envelopes. ; Merchants can obtain 100% of the consumption contribution points of the number of consumer red envelopes written off
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